I rebranded my site

October 12, 2008

Do you think he rebranded or was he born this cool?

Do you think he rebranded or was he born this cool?

I’ve been thinking for maybe a month or so about rebranding my site to cover self-promotion, which I’m told is my specialty. Visiting the Eastside Entrepreneurs event Thursday and then the Bigfoot Blogging Conference today, I decided that it was finally time to follow through on that.

My original thought was that I should focus on Social Media, but honestly, I think that’s just a buzz phrase for the evolution of marketing and general, non-face-to-face communication. Plus, as a well-respected friend in SEO and web design said the other day, “Social Media is bullshit.”

I don’t think I would go that far, but to tell the truth, I do believe that a lot of people are looking to get ahead with the latest buzzworthy technology, but they don’t know the basics of using that technology for self-promotion. That’s where I come in.

Going forward, I will begin having guest posts on here every now and then, and I’ll be contributing in a more direct fashion to my blogs of interest. I would like this to become a much more focused discussion. If there’s anything y’all would like to hear about, please comment, email, etc.

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